Brands know the importance of packaging for their product. It is important to spend time, cash, and effort here if you want to give customers a good experience. There are different types of packaging available, you may be confused on which one to choose for your merchandise. Custom boxes are preferred for many different types of items. The reason is that they can be customized according to size, shape, design, the material used, etc.
Interesting facts about custom boxes
If you are looking for a high-end packaging solution that can be made according to your customers’ wishes and which can keep the product safe, opt for these boxes.
They can be designed in such a way that they are unique and stand out. They will attract only those consumers they are intended for.
The following are 5 ways that you can get better custom wholesale boxes production:
Keep intended customers in mind
When designing the packaging of any sort, if you want it to be appealing, you need to know who you are making it for. The product that is being packaged is kept in mind here. It can be something for kids, teenagers, adults, retirees. The item may be for females and/or males. You also need to consider the geographic location of the consumer base.
These points help you create a box that attracts who it is intended for. If you have made products for kids, you will go more towards bright packaging with cartoon graphics. Products that are not intended for kids like cannabis ones will have a minimalist design so that they do not appeal to them.
Know what the product needs
The product that has to be packaged needs to be considered also. Different items require different levels of protection. One major role of packaging is to keep products secure.
You need to know which material will be best for the merchandise that you have. Food items have to be placed in a box made from a material that will keep them fresh. The material must not have chemicals that can harm the food also.
Sensitive items like those made from glass need to be put in a box that can have filler material. This will keep it safe from getting damaged.
Choose the best material
The packaging material you choose is very important. It is what will guarantee the safety or harm of the items inside. It is advisable to invest in sturdy material. In the long run, you will benefit. When products get damaged, they are usually returned. This is a loss for the business.
There are many material choices which you can consider. Popular ones include cardboard, corrugated cardboard, and Kraft. They are strong and also safe.
The materials that are being preferred nowadays are environmentally friendly ones. Custom wholesale boxes made from these will attract environmentally conscious consumers. There are many of these individuals present and you have to cater to them also. You will only attract these types of people.
You will be saving money on these material options as well. It is always best to invest in the strongest option which will keep the items safe.
Stay away from dangerous plastics that have chemicals. Some countries have made sellers charge for plastic bags so that this pollution can be reduced.
Include important details on the packaging
With the help of custom packaging, you can inform people of what is being sold. Consumers need to know this. The box can be used to state what the product is. The item that is being sold matters here, according to this you will include the information. If you are selling food products for instance you will state the ingredients, nutritional information, manufacturing, and expiry dates, how to store and use, etc.
Cigarettes need to give a health warning and what age can buy the product. Skincare items have to state what skin type the product is made for, how to use it, its expiry date, composition, etc.
You can research what is required and add it in. You also need to check what is needed by law on the packaging. It is vital to include this information if you do not want to face problems by authorities.
Only add what is needed and do it precisely. People do not have time to read much information. Many consumers take some seconds to decide whether they want to buy something or not. Make this time count.
Choose a good font that stands out for the typography. It must be able to be read. The color should be one that does not confuse.
Custom wholesale boxes can increase brand awareness. For this, you will need to design the boxes properly. They should be attractive and eye-catching.
Include details like a brand logo, tagline, brand colors, any other brand features. It should be possible for people to recognize which products are from your brand when they see the packaging.
The logo must be one which can be recognized and noticed. It should connect with the brand and product and message you wish to convey.
It must be easy for customers to get a hold of you when they need to. Include the contact details of the business on the packaging. Some important details are the physical address, phone number, web address, customer support contact details, etc.
Custom boxes are important and should be designed carefully. When you get them wholesale you can save money especially if you are not a new business. The supplier usually has some discounts present for this. Take advantage of these. But be sure to ask for a sample design before agreeing to bulk packaging. It will let you know if there are any errors in the design. Choose the best material and focus on what your consumers want from packaging.